Seoul, South Korea (OTE) – From 115-inch cinematic displays to
55-inch premium formats, the new
lineup offers enhanced color precision and intelligent processing
capabilities
Samsung Electronics Co., Ltd. today announced that in 2026, it
will launch an expanded Micro RGB TV lineup, available in 55-, 65-,
75-, 85-, 100-, and 115-inch models.[1] The new expansive range
introduces the next evolution of Samsung’s Micro RGB display
technology, setting a new standard for premium home viewing.
„With Samsung’s latest technology, our Micro RGB portfolio
delivers vivid color and clarity that make movies, sports and TV
shows feel more expressive and engaging,“ said Hun Lee, Executive
Vice President of the Visual Display (VD) Business at Samsung
Electronics. „By expanding the lineup for 2026, we’re establishing a
new premium category with sizes that span the full range of modern
living spaces while maintaining our highest picture standards.“
Consumers are demanding better picture quality from their TVs,
and this differentiator has become a key reason many viewers upgrade
to premium models.[2] Whether used as a centerpiece for large living
spaces or a space-conscious premium display, each Micro RGB model
utilizes Samsung’s advanced display architecture to reflects the
company’s commitment to engineering precision and elite picture
performance.
Micro RGB: Precision Engineered for Lifelike Colors
Building on the 115-inch Micro RGB introduced in 2025, the new
lineup includes advanced features and new enhancements that elevate
picture performance across color, clarity and style:
– Micro RGB Technology uses sub-100μm red, green, and blue LEDs that
each emit light independently. This advanced display architecture
enables ultra-precise light control and improved color accuracy.
Enhanced picture-processing technologies, including 4K AI Upscaling
Pro and AI Motion Enhancer Pro[3], further refine brightness, smooth
out motion and add clarity in real time.
– Micro RGB AI Engine Pro is equipped with a next-generation AI
chipset that enables more precise frame-by-frame clarity and realism.
It also includes Micro RGB Color Booster Pro and Micro RGB HDR Pro to
provide a vivid color experience that makes viewing content feel as
real as seeing it in person.[4]
– Micro RGB Precision Color 100 includes a refined Micro RGB light
source with enhanced RGB color dimming precision for unparalleled
color expression. Certified by VDE, Micro RBG Precision Color 100
achieves 100% of the BT.2020 wide color gamut, delivering hyper-real
hues and brilliant brightness.
– Upgraded Vision AI Companion , Samsung’s multi-agent platform,
combines large language model (LLM)-powered intelligence with natural
conversation via Bixby. It enables conversational search, interactive
Q&A, proactive recommendations, and access to AI features and apps
such as Live Translate, Generative Wallpaper and Perplexity.
– Samsung’s proprietary Glare Free technology [5] minimizes
reflections to further preserve clear color and contrast in a variety
of lighting conditions for the best viewing experience.
– Enhanced audio features including Dolby Atmos® for multidimensional
sound, Adaptive Sound Pro for optimized clarity based on room and
content types, and Q-Symphony, which connects TV speakers with
compatible Samsung devices to deliver a deeper soundstage. All 2026
Samsung TVs will also feature Eclipsa Audio, the new spatial sound
system engineered for immersive 3D audio.
First Look at CES 2026: New Micro RGB Lineup Made to Reshape Home
Entertainment
Highlighting Samsung’s latest advancements in display
performance, the company will showcase the new Micro RGB lineup at
CES 2026, which takes place in Las Vegas Jan. 6-9. Samsung’s presence
at the event will reinforce its commitment to delivering ultra-
premium displays across a broader range of screen sizes and living
spaces.
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with
transformative ideas and technologies. The company is redefining the
worlds of TVs, digital signage, smartphones, wearables, tablets, home
appliances and network systems, as well as memory, system LSI and
foundry. Samsung is also advancing medical imaging technologies, HVAC
solutions and robotics, while creating innovative automotive and
audio products through Harman. With its SmartThings ecosystem, open
collaboration with partners, and integration of AI across its
portfolio, Samsung delivers a seamless and intelligent connected
experience. For the latest news, please visit the Samsung Newsroom at
news.samsung.com .
[1] Product availability may vary by country.
[2] Consumer Reports. „Everything You Need to Know About 4K HDR
TVs.“ Consumer Reports, https://www.consumerreports.org/electronics-
computers/tvs/everything-you-need-to-know-about-4k-hdr-tvs-
a3185152015/ .
[3] 4K AI Upscaling Pro and AI Motion Enhancer Pro are available
only in certain models.
[4] Micro RGB AI Engine Pro and Micro RGB HDR Pro are available
only in certain models.
[5] Glare Free technology is available only on certain models.
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